1,377 financial leads from Facebook at only $2.32/lead

THEIR SOLUTION

Hail Financial created two different quizzes, a Retirement Readiness Quiz and Social Security Quiz. Each quiz captured name, email and phone number leading to a follow up call and email sequence from Hail Financial. By offering a compelling lead magnet with their quizzes and targeted advertising on Facebook, they were able to drop their lead cost by 77%.