How to Create an Engaging Picture Quiz (+ Templates and Examples)

Thanks to Buzzfeed and Facebook, at one point or another, we’ve all had our feeds flooded with picture quizzes.

But have you ever wondered how can you create your own picture quiz?

In this post, we’ll show you how you can create your own picture quiz, share several ready-made image quiz templates, and suggest where you can find awesome pictures (for free) for your quizzes.

Let’s start with a brief explanation.

Why you should create a picture quiz (instead of a text quiz)

Most people are visual learners

According to a study by the Social Science Research Network, 65% of people are visual learners. This means that picture quizzes can serve as highly-effective teaching material. More and more teachers use quizzes to get their students interested in things they don’t particularly care about.

But you can also create visually-appealing quizzes for your kids, friends, or simply for fun.

It will engage your audience

Whatever your reason for creating a picture quiz, one thing is for sure – they are very powerful when it comes to engaging all kinds of online audiences.

For example, a Buzzfeed quiz titled ‘What City Should You Actually Live In?’ has been viewed more than 22 million times and has earned more than 2.5 million Facebook likes. Also, LeadQuizzes’ users have had 73.9 million quiz questions answered so far by their audiences.

What do both Buzzfeed and LeadQuizzes have in common? Beautifully designed, image-rich quizzes people just can’t resist taking and sharing.

It can help generate more leads for your business

Other than being a fun way to kill some time and increase your popularity among friends, quizzes have outstanding marketing potential.

Numerous marketers, entrepreneurs, and small businesses have been using quizzes to get to know their potential customers and generate leads. LeadQuizzes users, for example, have had 4.7 million + leads generated so far!

How to create a picture quiz

The first thing you need to do is make sure you’ve chosen the best quiz creator that would allow you to easily create beautifully-designed and picture-rich quizzes.

After that, you just need to follow these 4 simple steps.

1. Create a quiz cover image

The first step to creating your picture quiz is a compelling cover page. A quiz cover page contains the quiz title, short description, and a CTA button. You can add a background photo and adjust the container color/transparency to make it look even better.

This is the cover page of our geography quiz template:

Geography Picture Quiz

2. Add picture-based questions to your quiz

There are two types of image-based questions you can use in your quizzes.

“What’s in the picture” question

With this type of question, you usually have to identify what’s in the image by choosing one of the given textual multiple-choice answers. In the sample question below, you are asked to identify the flag:

Image Quiz Question

Such questions are great for all kinds of trivia quizzes. They are also quite easy to make because you need only one picture per question.

Questions with image answer options

Instead of basing your question around an image, you can use images as answer options. Here’s another sample question from our geography quiz:

Image Quiz Answer Options

For this type of question, you’ll need as many images as there are answer options. Unlike the question type described above where you needed a single image per question, here you’ll need to add at least 3-4 images per question.

This is great because it makes your picture quiz more visually appealing. But it might also be a bit more difficult to find a greater number of royalty-free images (not necessarily, though, if you follow the instructions on where to find free quality pictures given below).

3. Show the correct answer after each question (if applicable)

In case you’re creating a trivia/knowledge quiz, it might be good to let your takers know about the correct answer immediately after they respond. This will satisfy their curiosity, provide instant gratification, and keep them going until the end of the quiz.

Correct Answer

If you’re creating a personality quiz, for example, whether an answer is correct or incorrect might be irrelevant to the taker. In this case, what matters the most to them is the result, while summing up of the answers is not essential to the taker and can be done in the background.

If you’re using LeadQuizzes, you can easily achieve this either by mapping particular answers to a particular result or by assigning a particular score to each answer and showing a respective result for each score range.

4. Create picturesque quiz results

Quiz results are your yet another chance to engage quiz takers. Funny and informative quiz result is what makes your picture quiz shareworthy.

Here’s one of the results from our sample quiz:

Quiz Result

This result is minimalistic but hits the spot with wordplay and humor. And, most importantly, it makes the taker feel good about themselves and want to share the result on social media.

Where to find high-quality free quiz images

You can’t have a good picture quiz without beautiful photos, right?

If you’re not a photographer or graphic designer/illustrator yourself, finding adequate pictures for your quiz can turn out to be trickier than you might think.

At least if you want to avoid a lawsuit for unauthorized use of someone else’s intellectual property. (No, photos found using a random Google search in most cases won’t cut it and can get you in trouble if used for commercial purposes or without attribution.)

That being said, here are some of the best stock photo sites where you can get free quiz images:

Picture Quiz Examples (Templates)

Here, we will share several examples of picture quizzes. By clicking on each of the images, you can take the quiz and have fun and get inspired to create your own!

Geography Quiz: “Can you identify these country flags?”

Test your geography and vexillology knowledge in this short flag quiz.

Geography Quiz

Travel Quiz: “Which US Route Should You Road Trip This Summer?”

If you are feeling adventurous, take this quiz to find out where the road should lead you!

Travel Quiz

Buzzfeed Style Picture Quiz: What US Region Is Right For You?

Take the quiz and find out!

Buzzfeed Quiz

Car Quiz: “Can You Name These Classic Cars?”

Think you’re a gearhead? Check how much you really know about classic cars.

Car Quiz

To preview each of the picture quizzes above, just click on the quiz image. Or feel free to explore all of our text and picture quiz templates. All of the quiz templates are available for every active LeadQuizzes user!

Not a LeadQuizzes user yet? Give it a try and get your 14-day free trial now!

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